“The inspiration behind this campaign is – a world of possibilities – make believe – imagination – and the unexpected.” `~ Victoria Beckham
Victoria Beckham for Target collection launches on April 9 but the full lookbook is here – and it’s a celebration of the life and relationship Beckham shares with her daughter, Harper. It’s personal to Beckham and everything is lovingly designed. Much like Beckham’s VVB line (which Beckham started in 2011 when she was pregnant with Harper) and describes as the “younger sister to my ready-to-wear collection,” the campaign is whimsical and full of unique touches that feature 200 pieces and carry across women’s, girls’, toddler, and baby categories. The pieces range in price from $6 to $70, but the best part is that most items cost under $40. Says Beckham: “I see this collection being worn by everyone, everywhere. It’s fun. It’s functional. And it’s really cool as well.” I plan to be one of that ‘everyone!’ and pick out a treat for myself – I am thinking of a dress!