“Fashion is one of the most harmful industries on the planet, and I think people are a little more aware of that now.” ~ Stella McCartney
Monday night, Stella McCartney was the guest speaker at the London College of Fashion for a sustainability-themed talk, hosted by her label’s parent company, Kering. How I would have loved to hear this conversation in person – I admire McCartney’s willingness to go beyond awareness of a situation to actually activating change. Fifteen years ago when McCartney launched her label, she said she was “ridiculed” for banning leather and fur from her collections: “I was told definitely I would not have a business, I wouldn’t have an accessories business…by people I worked with, that I looked up to.” But sales have been “in the double digits … for a while now,” and her commitment to producing products that are entirely vegetarian, has paid off. Raising awareness and making us consumers accountable is her mission. I’m buying it!