Eva says, “If not now … When?”

Rosetta Grey shoes – all of Eva’s favorite things: good height, good leather, retro style

I met Eva at work and was struck by her original fashion sense and creative style. But Eva and I really bonded when we discovered our mutual love of Loehmann’s and why we miss it now that it is gone. I understand so well how Eva feels about her clothes and the personal relationship she has with each and every piece. And I am familiar with Eva’s story about how her love of fashion started. Here is Eva …

My love of fashion started when I was a little girl, shopping with my mom. I learned everything about the art of shopping for a good sale from her. Of course, there was an effort to be fiscally responsible but shopping for a good buy was so much more; it was about learning to shop creatively. I grew up in Elizabeth, New Jersey, home to the original Daffy’s  discount store. My mom and I would shop at Daffy’s and then head over to the Shoe Town across the street – that was our thing. We always had a time limit to our shopping day and I learned how to have fun with shopping and to be creative within constraints, something that is a big part of me to this day …

I grew up in a school environment which required me to dress with certain restrictions. I can trace my love of shoes to this time in my life. Shoes and accessories were the elements that helped me to stand out and step away from the conformity and simply, be myself. When I went to college and experienced total fashion freedom that was the moment I fell in love with vintage shopping – and learned how to fully express my individuality …

My husband calls me the vulture when I shop: I circle with great patience and wait for the right moment to make my purchase. It is really the thrill of the hunt for me. Continue reading

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