Rally Behind Rallier!

Oliva Rose Fay

Oliva Rose Fay, wearing a Rallier  dress from her debut collection

Incorporating social missions into fashion and accessories brands is an undeniable and exciting trend. There is such a synergistic relationship between wearing a brand you love and supporting change you believe in.” ~ Olivia Rose Fay

There are some stories that tug at your heart. Some fashion stories that soar beyond fashion to the core of the human condition. One feature on TFIO about fashion and philanthropy was not enough to tell the entire story of Olivia Rose Fay, the CEO and Creative Director of Rallier. Rallier officially debuted its first collection, consisting of 15 dresses, just last month, February 2016. But Olivia’s inspiration and purpose started when she was a young girl watching her grandmother, who had immigrated to San Francisco from Shanghai in 1954. Olivia’s grandmother supported her family by designing dresses, eventually opening her own dress store called Lily’s.

At the age of 28, Olivia has already begun the process of conceptualizing her own legacy by looking at a cause that matters to her most: education for girls and gender inequality. Continue reading

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When Philanthropy and Fashion Unite …

Courtesy, Harper's Bazaar

Courtesy, Harper’s Bazaar

Yesterday was International Women’s Day, a day to celebrate the achievement of women. This year the theme was accelerating gender parity. In honor of the day, Harper’s Bazaar highlighted 12 fashion brands that support women around the world by combining philanthropy and fashion. Here are just three of the brands and the remarkable stories – be inspired …

Akola Project: A verb, meaning, “she works.” Says founder Brittany Merrill Underwood, “Here at Akola we are trying to create a product line that is both made by but also fully benefits marginalized women in war torn regions in Northern Uganda, women in Eastern Uganda who have experienced the HIV-Aids epidemic, and women in Dallas who have been sexually trafficked.”

FashionAble: “To be clear, FASHIONABLE is not a charitable model of business. We believe that generational poverty is interrupted when people can provide for themselves. We believe that social businesses whose aim is to alleviate poverty should use their business skills to create job opportunities for the poor, not give them more charity. What we seek to ‘give’ to those living in poverty is opportunity by purchasing goods from them, and helping those businesses grow and employ more.”

Rallier: Founder Olivia Rose Fay, was inspired after see the documentary Girl Rising: “Research led me to a study in Kenya, which found that giving school uniforms to students who did not previously own one reduced school absenteeism by 64%. Even in cases without the requirement, schoolgirls likely wouldn’t go to school if they didn’t have a school uniform. I think we can all relate to the influence that clothing has on where and how we decide to show up. So, three years later, RALLIER is launching and for every dress sold, school uniforms are sourced from regions plagued by gender inequality and given to local schoolgirls.”



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