Souk and The Heart of Styling

Optimized-Black Prada Bag-1Optimized-Vincecamutopump-1Souk is a force of nature. Stylist extraordinaire, this Chicago-native is hitting her stride in a big way: styling clients and working on many projects, including producing fashion shows to raise funds for non-profits and working on a book. She works and speaks from the heart in all of her work.  I met Souk a few months ago when she first appeared on TFIO; we caught up again to talk about the art of styling, or in Souk’s case, the heart of styling …

MKG: How long have you been styling? Was it a natural evolution for you?

SOUK: Technically, almost 8 years. But I have to say that I’ve been styling my whole life. My friends always asked me to shop and pick out outfits for them. Just this past weekend (at a dinner party), a good friend of mine was remembering how I styled her over 15 years ago and she felt lucky because she didn’t have to pay! At that time I was in the insurance industry and even before then, I knew I was meant to be in fashion. This friend couldn’t believe that a dress that I saw off the rack, that she didn’t think was cute, turned out to look so beautiful on her. Then another friend said,’I know, Souk, you picked out a dress for me online that I had never would have picked out for myself – and I fell in love with it!’ Hearing these recollections validated I was meant to be a stylist.

MKG: What have you learned about the effect of the right clothes on a woman?

SOUK: It is amazing – once you find the right clothes! When you put the right clothes on a woman and she feels great both physically and emotionally, that is the most important thing. How you feel about yourself on the inside will always be connected with how you look on the outside. People feel that energy about you. Continue reading

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Cinderella Goes to the Sample Sale!

Rent the Runway's Secaucus NJ warehouse

Rent the Runway’s Secaucus NJ warehouse – Photo courtesy of Racked/Driely S.

Sample sales are fun opportunities to find your favorite designer items for a fraction of the price. But a sample sale at the warehouse and home to Rent the Runway’s selections, with a whopping 50% off everything, is well worth the visit. Yesterday was the last day of RTR’s weekend sample sale (which comes twice a year) and I decided to see it for myself. Walking into an entire warehouse of beautiful things at to-die-for prices was like capturing a bit of magic for myself. And I was not alone – there was an energy everyone shopping with me shared.

At RTR, women are offered their very own Cinderella experience with the chance to rent designer outfits at a fraction of the cost. With this easy and affordable access to luxury brands, RTR has changed the retail landscape. But unlike the brand’s four other retail stores customers can purchase their items at the RTR Warehouse Store (located in Secaucus, NJ). Just outside Manhattan, the shoppable warehouse is both home to retired RTR clothing and to the company’s massive dry cleaning operation.

Although the dresses were unique and stunning, I kept my purchase to an accessory: an Elizabeth and James handbag which retails for over $500 – for $58. This Cinderella did so well shopping and saving at the RTR sample sale, she really did live happily ever after!



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