On Becoming a Conscious Consumer …

Natalie

Natalie

Natalie is the creator of the website Sustainably Chic. She has taken her passion for ethically made clothing and created a role for herself that rings purposeful and true. I understand what drives Natalie: rather than waiting for the phone to ring, she is making the calls herself and making things happen. And the world is better for it. Here is Natalie …

MKG: When did you become aware of sustainability and why it is important?

Natalie: While studying fashion in college, I had a strong interest in eco-friendly and ethically made clothing after reading how wasteful the fashion industry has become. In my last year of studies I took a course on sustainability. Everything started coming together in my mind about what I wanted and needed to do. It wasn’t just about working with a brand who paid fair wages and cared about zerowaste. Sustainability encompasses several things: environment, society, and economics. I needed to be a part of something which affected every element, and not just the environmental factors. Sustainably Chic promotes positive purchasing {economics}, culture and community {society}, and creating smaller carbon foot prints {environment}. It is about making sure that future generations are able to thrive. We can get so wrapped up in the environmental issues we forget that in order to be fully sustainable our society needs to foster a strong economy which is fueled by the consumer. I’m trying to make us more conscious consumers! Continue reading

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It’s time for a Fashion Revolution!

Oceanna Lott

Oceanna Lott

Wearing something that you know was produced in an ethical manner – whether it’s sustainable fabric, fair trade, or sweatshop and cruelty-free – adds to the enjoyment of clothing and, indeed, to life.”  ~ Oceana Lott

MKG: Oceana, you are the Executive Director of Fashion Revolution; you are an eco-fashion blogger and a writer, an advocate, an organizer, and an educator. How did you get started in this life of purpose? 
Oceana: Since I was 21 years old, when I joined Earth First! I have always been looking for ways to live in a right relationship with people and the planet. For the past 30 years, I have sought to be a stand for what is fair and just, for life to thrive. Continue reading

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EILEEN FISHER loves the world

Courtesy: EILEEN FISHER, INC.

Photo Courtesy – EILEEN FISHER, INC. “When you see the ampersand symbol it means we have a story to tell about our sustainability efforts.” EILEEN FISHER, INC.

In the front section of today’s New York Times, there is a sleek advertisement for an EILEEN FISHER black jacket and white silk tunic that catches your eye. Not just because the outfit is quintessentially simple and stylish; it is also green. As part of the #THISISECO campaign, the jacket gets 38% of its fiber from recycled water bottles and the tunic is dyed without using hazardous chemicals.

Since its inception in 1984, EILEEN FISHER, INC. has taken a human interest in the design and production of its clothes. Eileen Fisher, the woman and founder, has made it her mission to support not only the environment through its holistic approach of honoring the earth, but also supporting women with its Business Grant Program for Women Entrepreneurs and Leadership Grant Program for Women and Girls. These are the reasons that the brand EILEEN FISHER loves the world and the world loves EILEEN FISHER right back!

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