Lilly Pulitzer Targets Spring 2015

Photo: Instagram

Photo: Instagram #LillyforTarget

I admit it: I’m a Target-designer junkie. I have purchased some of my favorite fashionable treasures from these coveted designer collaborations (for the sheer joy of owning high style at great prices). Refinery29 has revealed that this spring Target will launch its latest collaboration with Lilly Pulitzer. This collab will be more like the highly successful partnership with Target and Missoni, including fashion, accessories, beauty, and home decor. In fact, Lilly Pulitzer’s collaboration with Target will include “250 pieces of apparel, accessories, beauty, and home decor, and range from $2 to $150 (with nearly 200 items under $30),” says Refinery29.

Perhaps best of all; for the first time, this collaboration will include plus sizes, which is long overdue and much-appreciated. When the collection arrives at Target stores on April 19th, I’m sure that Lilly Pulitzer, who passed away just a few years ago, will be smiling. The founder and fashion designer favored bright colors (especially pink!) and vibrant prints that screamed springtime. I’m also sure that I’ll be buying it!

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“I’m not buying that!”

 

P1000049 3On February 9th, British designer label, Peter Pilotto, will launch its collection with Target and for once, I won’t be there. Even with a new twist – the collection is simultaneously available on Net-a-Porter – I still won’t be there. I was there for the Missoni for Target launch; I was there for the Prabal Gurung for Target launch; I was there for the Phillip Lim for Target launch; I was even there when Target and Neiman Marcus launched its Holiday Collection. I fought the crowds and the crazy, just to have a chance to own high-end designer originals at a fraction of the price. Was it worth the hassle? I think so, because I love what I own and I know that I could never have afforded these pieces without Target’s prices. But now I would say no. Why? The collection is full of vibrant colors and campy prints, but it’s just too young for me. It’s made for a woman who doesn’t mind wearing crop tops and surf-inspired summery blends. The collaboration is fast-approaching but I prefer to dress my age. “I’m not buying that!”

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